Marktzugang: vernetzte Stakeholder rund um den globalen Gesundheitsmarkt

PatientAccess&Reimbursement

In a regulated system such as the statutory health insurance, it is not only evidence and benefits that determine market success, but also reimbursement mechanisms, pricing logic and regional care structures.

Patient Access & Reimbursement

  • Our offer
  • Our competences
    • Pre Launch
    • Post Launch
  • Our quality promise
  • Your added value

Typical questions from practice

  • How can a market cultivation strategy systematically combine medical benefits, adherence and long-term profitability?
  • How should an effective pricing strategy or discount agreement strategy be designed and communicated?
  • What specific measures do the regional associations of statutory health insurance physicians use to control prescribing behaviour and how do practice specialities, prescription budgets and efficiency targets differ in the individual regions?
  • How can various influencing groups such as health insurance funds, associations of statutory health insurance physicians, pharmacies, medical associations and individual service providers be systematically recorded and their influence on your own sales business quantified?

Our offer

Complex framework conditions, translated into concrete, implementable measures.

We combine social insurance law expertise with application-oriented health economics and translate complex framework conditions into concrete, implementable measures. From early benefit assessment to price negotiations and regional implementation in healthcare.

Our competences

Market access does not always end with marketing authorisation or an agreed reimbursement price. Hurdles at regional, decentralised level – through the KV and the MD – often prevent market penetration. Market access is therefore not a single step but a continuous process – across different stakeholders and regulatory processes.

Pre Launch

Evaluation of KV systems, medicines audit agreements and efficiency mechanisms and their influence on market access.

Evaluation of reimbursement options (e.g. EBM, DRG, IGeL), preparation of communication with authorities such as the G-BA, health insurance funds and professional associations.

Conception of integrated market access strategies for Germany, Austria and Switzerland, including support for procedures (KLV/BAG, LKF).

Identification of relevant players among health insurance funds, KVs and service providers and development of regionally differentiated market access strategies.

Post Launch

Further development of existing reimbursement models (e.g. NUB, supplementary fees, DRG) as well as support in price negotiations at federal level with renowned cooperation partners and in discount and price adjustment processes.

Conception, negotiation and implementation of selective contract models (e.g. §140a SGB V) in cooperation with health insurance funds and service providers.

Support in the evaluation of new G-BA requirements or health policy changes and their impact on reimbursement and utilisation. Statements on IQWiG reports, support for expert discussions and information events.

Translation of reimbursement logic into concrete lines of argument, development of practical business cases and training of sales and market access teams.

Development of relationship management with relevant stakeholders such as health insurance funds, KVs and associations. Preparation of documents for communication and interaction with authorities (MD, KV, medical associations, pharmacists' associations and others).

Our quality promise

No off-the-shelf solutions, but measures that truly hold up in everyday SHI practice.

  • Realisation orientation

    We do not provide standard solutions, but work with you to develop pragmatic measures that are tailored to your challenges and actually work in everyday SHI practice.

  • Interdisciplinary expertise

    Combination of social insurance law expertise, health economic methodology and operational experience with health insurance funds and other decision-makers.

  • Transparency & reliability

    Clear methodology, comprehensible results and professional project management with high adherence to deadlines.

Your added value

Faster market access, reliable decisions and stable revenues.

  • Fast and coordinated market access

    Clear strategies and operational support enable efficient navigation through regulatory and regional hurdles.

  • Reliable basis for decision-making

    With data-based analyses, we create transparency in the complexity of regional health insurance regulations, reimbursement mechanisms and care specifications and provide a sound basis for strategic decisions.

  • Stabilisation of prices and revenues

    Well-founded lines of argument and concrete negotiating levers ensure sustainable price levels, even under increasing cost pressure.

  • Access to relevant stakeholders

    Established network with health insurance companies, KVs, associations and other decision-makers in the healthcare system.